BPO Services In India | MET

Future of Outsourcing in India

India presently occupies the top slot in the field of Business Process Outsourcing(BPO). However, it is doubtful how long will it be able to hold on to the spot as the smaller nations like the Philippines, Indonesia, Vietnam, Sri Lanka and other East European nations are eating up the share. Bangladesh is the latest addition to the league. As resources are available a cheap rate in the above-mentioned countries they are making a tremendous effort to increase their share in the global BPO market. The aspirations of the small countries have led to their stupendous growth. To know about best BPO companies or top BPO companies in Australia, you can refer to the recognised journals and reports.

Time will say whether India will be able to sustain in this competition and maintain its position in the global market. The leading nations are India, the Philippines, Malaysia, Brazil and Indonesia. China is leading the low-value services sector, whereas the Philippines leads the financial services division. It is also gaining projects in the fields of voice-based support, engineering and legal BPO. The gaming and animation services are taken care of mostly by Malaysia. Around 2% of financial services and voice related work have been transferred from India to the Philippines. Another 2%  has gone to the European nations.

India will continue to dominate the BPM space but there are reasons why the US and rest of the global firms will turn towards other destinations along with India.

For voice-based work, the Philippines is the preferred option due to a better voice/accent environment, though the services are costlier there. In a few cases, close proximity and time zones advantage near shore locations is chosen over India. Many firms believe that they are too depended on India, that might prove to be harmful to them in the case of natural disasters or massive currency swings.

Experts claim that it is true that a few nations like Mexico, Costa Rica, Europe and Poland have taken some share from India but the gains will level off as the resources are pricey than in India.

As per NASSCOM, around 1.1 million people work in Indian BPM industry. More than 500 companies in India are giving outsourcing services in 35 languages to more than 66 countries.

India’s position is eroding primarily because of two reasons: cost and niche expertise. The Philippines is known for its customer service delivery; Eastern Europe excels in IT and China in programming.

Points To Remember:

India is the leader in BPM industry with 36% global share.

Around 1.1 million people are a part of BPM industry in India.

Around 200 MNCs are operational outside India in this industry.

During the current fiscal 2016-17, Indian BPM industry has grown at a rate of 8.1%. (at $28 billion)

In 2015-16, global industry recorded a growth 3.1%. (at $186 billion)

It is projected that Indian BPM industry will grow at a rate of 8-10% and yield $54 billion by 2025.
















How to Choose a Great Digital Marketing Agency?

Marketing is basically about figuring out the areas where your target group focuses their attention on, then creating content on those lines. Earlier people concentrated on TV, press, radio, newspapers, billboards or other offline modes of communication but now online platforms have also come up.
If you are looking forward to tapping businesses then you need to concentrate on LinkedIn. To capture the attention of the teenagers Snapchat and Instagram will be your picks. When it comes to choosing a digital marketing agency, a few points should be kept in mind so that you do not end up changing your agency every six months. To choose digital marketing services in India the following points should be kept in mind:

Keep a Brief Ready 

Before appointing an agency, you need to consider the following points:

  • Identify the goals which you want to accomplish
  • Set the parameters by which you will measure the performance of the agency
  • Determine your campaign or project budget

Project Tracking

It is important to track how the agency is handling your project. Tracking demonstrates that you are focused on delivery and value, a good agency will respond positively to this.

Portfolio and Case Studies

The digital marketing agencies showcase their portfolios and client case studies on their websites. It is pivotal to thoroughly check the types of projects and quality of the work before selecting an agency. Client case studies help you to evaluate the performance of the agency and campaign effectiveness. 

Industry Accreditations and Affiliations

Agencies will definitely put forward the accreditations and affiliations. These can help you to understand how skilled the workforce is and whether you can trust the agency or not. For example; Google Partner Agency and Google Analytics Certified Partner Agency accreditations are highly-regarded, digital agency certifications. 


Many digital marketing agencies outsource a part of their work, which is not at all a bad thing. BPO services in India are quite cheaper as compared to other nations hence it is better to settle down for an Indian digital marketing agency as you can get things done at a lower price.

Know more about The Benefits of Outsourcing

Good Things Come at a Price 

If you are looking forward to quality services from the agency then you have to shed off a few extra bucks. One of the best options is to look for a good agency and then negotiate with them for a lower price.

MET Technologies is to acquire positive business driven outputs and quality solutions for each and every client.

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BPO Strikes an Edge as the Fastest Growing Sector of ITES

BPO or Business Process Outsourcing is the fastest growing section of ITES or Information Technology Enabled Services industry. Several factors are instrumental in leading to the growth and development of the BPO industry in India. The factors leading to this growth and development can be listed as

• Business risk mitigation

• Cost advantage

• Superior competence

• Utilization improvement

BPO Sector is One of the Largest Employers

A Union Minister claimed that BPO or Business Process Outsourcing is the fastest growing sectors and it has significant potential to offer service in the Indian languages as well. Owing to open market and demand for outsourcing, a large number of BPO companies are setting up their base in different parts of the nation. According to a report, the BPO industry employs as many as 0.7 million individuals across the nation. The BPO industry is an extremely lucrative career option for the fresh graduates as well as the experienced professionals.

At a press meet, the former Chairman of NASSCOM, Mr. Rajendra Pawar pointed out, “The Indian IT companies are investing in building platforms and productised solutions to drive future growth opportunities. More importantly, the industry is expanding into newer geographies and verticals where the growth is 1.4 time that in the mature markets. Emergence of a vibrant start-up product ecosystem creating solutions for India and the world also enhanced the product opportunity for India.”

MET Technologies Private Limited - Nasscom Member


Let us take a look at a few factors that assisted BPO gain prominence in the Information Technology Enabled Services industry.

Cost Effective

India is formidably referred to as the hub for talented professionals. The companies can access the talents at a comparatively low cost. The BPO services in India handle as much as 58% of the business process outsourcing of the world.

Availability of Latest Technology

Advancements made in modern technology facilitated the increase in outsourcing in the last decade. The latest infrastructure and technologies are used in India thereby ensuring faster delivery. The usage of latest technologies also ensures error free service. The security is not compromised either. The companies outsourcing can rest assured that the information shared will remain secure.

Serves as Source for Employment

The employment generation figures in the BPO industry are quite impressive. This industry has directly employed 2.2 million people and the figure for indirect employment stands at 8 million. The figures are anticipated to reach 10 and 20 million, respectively by 2020.

The BPO industry is not just the fastest growing sector of ITES, but it has also made significant contributions to the growth story by inventing, reinventing as well as transforming itself. The BPO industry has cast a significant effect on the society and the Indian economy, significantly more than other sectors and within a very short span of time. Moreover, it has a significant role to play in helping India grow as a global force, narrowing down the multiple divides that separate the society. The role of BPO in helping India grow economically has been significant, especially in the course of last few years that witnessed an upsurge in outsourcing work especially among the western countries. Several factors are responsible behind intensification of foreign investment through BPOs.

• Skill set of the Indian workforce

• Emphasis on quality service

• Availability of quality products

• Cost efficiency

The Indian BPO industry has come quite a long way offering top-notch services for both the domestic as well as the international market. Go ahead and dare to be different from your competitors accessing the service of skilled professionals at an affordable price.

MET Technologies is to acquire positive business driven outputs and quality solutions for each and every client.

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